The IAB UK doesn’t have any immediate plans to collaborate with law enforcement as part of its freshly unveiled Gold Standard initiative, in which the likes of Facebook, Google and News UK have promised to commit to cleaning up the digital ecosystem.
When pressed on whether the IAB would be looking to team up a police unit to probe into issues like ad fraud with a view to creating a unit similar to the Police Intellectual Property Crime Unit (PIPCU) – the London-based police operation designed to tackle copyright infringement – IAB chief executive Jonathan Mews Read full story ›
Source: The Drum
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