Smirnoff has partnered with the LGBT Foundation for the next phase of it’s inclusive ‘We’re Open’ campaign, this time bringing together non-binary artists and performers to help ignite a change in nightlife culture.
The Diageo-owned vodka brand wants to start a conversation around how it can lead a movement which will make going on a night out a more open-minded and socially inclusive experience for people within the LGBTQ+ community and beyond.
At the heart of its most recent efforts sits a film starring DJ and producer Honey Dijon, British transgender model and dancer Lucy Fizz, performance artist Xnthony Read full story ›
Source: The Drum
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