Xiaomi’s strong online presence and offline expansion through ‘Preferred Partner’ programmes and Make in India Stores fostered it to overtake Samsung in smartphone sales in India according to a research by International Data Corporation’s (IDC).
Xiaomi registered 120% growth in the Q32017 an lead the market share in 50 major cities. Redmi Note 4 contributed more than 40% of the volumes and is also the highest selling model within the top 50 cities of India. Trailing Xiaomi is Samsung with 15% quarterly growth in Q32017.
Xiaomi and Samsung are followed by Lenovo, Vivo and Oppo. Meanwhile, Tier II Read full story ›
Source: The Drum
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