Zee Media has partnered with artificial intelligence (AI) platform Botworx.ai to build chatbots to engage consumers through interaction, analysis and customized content solutions.
As part of the partnership, Botworx.ai will create chatbots for Zee News, Zee News English, WION and DNA with the aim of enhancing and customizing the experience between the readers and their chosen brands. Botworx.ai will further provide insights about customer engagement and sentiment and trends through machine learning.
Mahi de Silva, CEO Botworx.ai, said: “Botworx.ai is helping global brands leverage AI and social media to transform and disrupt the way they engage Read full story ›
Source: The Drum