By Minda Smiley

Target will have a starring role in tonight’s episode of Superstore, a sitcom that’s in its third season on NBC.

The show stars America Ferrera as an employee of Cloud 9, a fictional big-box store in St. Louis, Missouri. According to Target, the retailer will play “a starring role as the employer of a former Cloud 9 employee.” Scenes for the episode were filmed inside of a real Target store in California.

The link-up between the retailer and show is part of a larger partnership that Target has with NBCUniversal. Over the holidays, Target created musical spots featuring Read full story ›

Source: The Drum