By Shawn Lim

Singapore telco Starhub has ended its more than a decade-long relationship with Omnicom-owned creative agency DDB by handing its creative account to independent agency Blk J.

Blk J was started in 2016 by former DDB employees Rowena Bhagchandani (managing director), Joji Jacob (group executive creative director), Khalid Osman (creative director) and Lester Lee (creative director).

“We would like to commend BLKJ and DDB for their exceptional proposals on taking the StarHub brand to the next level. Both teams demonstrated high levels of strategic thinking and creativity in their pitches,” said Oliver Chong, vice president of Brand Experience at StarHub.

“For the next leg, Read full story ›

Source: The Drum