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Apple iPhone sales surpass expectations even as average selling price increase

on May 2, 2018 | 0 comments

By John Glenday

Apple has surprised on the upside after announcing that sales of its flagship iPhone have remained on track even as consumer enthusiasm to race through the revolving door of annual smartphone upgrades begins to wane.

In its latest set of quarterly results, Apple reported sales of 52.2m iPhones, up from 50.7m sold last year and only marginally behind a Wall Street target of 52.3m. Moreover the consumer electronics and services firm is upbeat about its prospects in the current quarter, projecting revenue of between $51.5 and $53.5bn, beating prior forecasts of $51.6bn.

Apple’s revenues have risen on the Read full story ›

Source: The Drum