Publicis Media UK’s recently installed chief executive, Sue Frogley has hailed the former BBC building in White City as ‘an iconic location steeped in rich heritage’ following the company’s announcement to move over 2,000 of its staff into the premises.
Publicis Media will unite its seven media agency brands and supporting businesses within the recently refurbished BBC Television Centre site, where iconic TV programmes such as Blue Peter and Doctor Who were once filmed.
The makeover has cost £1.5bn with Publicis Media set to occupy 212,000 square feet across seven floors with Starcom, Zenith, Digitas, Spark Read full story ›
Source: The Drum
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