Copa90 has signed a media partnership with Chinese sports digital consultancy Mailman to leverage the growing football market and distribute content to Chinese audience through platforms like Weibo and Miaopai.
Shanghai-based Mailman will further manage the key influencers to drive the Copa90 engagement and original content, which will also be published across Copa90 social media.
Andrew Collins, chief executive and founder of Mailman said: “We’re very proud to launch the Copa90 channel in China for distribution through the country’s largest sports media platforms. We hope to inspire a generation of Chinese football fans through the unique lens of Copa90 content and bring Read full story ›
Source: The Drum
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