Tata Global Beverages’ tea and coffee brands in India has handed their creative and social media to Wavemaker following a multi-agency pitch.
Wavemaker will handle the social media profile for the India tea and coffee brands of Tata Global Beverages on social media and develop a social media strategy strengthening Tata Global Beverages’ position in the category.
Sonia Serrao, global media lead, Tata Global Beverages, said: “As part of a move to consolidate the social media manadate for our India tea and coffee brands, we evaluated multiple agencies. We finalized on Wavemaker because of their interesting and creative ideas Read full story ›
Source: The Drum
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