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Kellogg's unveils an anti-bullying campaign for friendship day

on Aug 4, 2018 | 0 comments

By Taruka Srivastav

Kellogg’s Froot Loops has collaborated with United Way of King County and United Way of the Battle Creek and Kalamazoo Region to unveil an anti-bullying campaign to commemorate National Friendship Day ( 5 August).

As part of the ‘United to be kind’ program, attendees at United Way of King County’s Summer Meals program and United Way of the Battle Creek and Kalamazoo Region will participate in various activities. The partnership further bolster Kellogg’s ‘Whatever Froots Your Loops’ campaign which was launched last year to attract millennials.

According to the National Center for Education Statistics and Bureau of Justice Read full story ›

Source: The Drum