By Shawn Lim

Levi’s has turned the spotlight on members of the pride community in India to highlight how they defied the odds and their accomplishments despite being underdogs.

The campaign, called #ProudToBeMore, showcase the stories of people who believe life is much more than one’s sexuality and their journeys.

It follows the decision by the Supreme Court of India to repeal Section 377 of the Indian Penal Code and decriminalize homosexuality in 2018. The decriminalization of section 377 challenges the notion that an individual is defined by sexuality.

To empower people who identify as LGBTQIA+ and remove perceptions, Levi’s has tapped four Read full story ›

Source: The Drum