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Understanding the mobile gaming spectrum: a look at demographics

on Mar 4, 2020 | 0 comments

By Delynn Ho

Midcore

For a region that’s home to the video game giants of Nintendo, Sony, Sega, and the Chinese mobile publisher, Tencent, it’s no wonder that gaming is big business in APAC. In 2019, the region’s games market was predicted to generate over $72 billion in revenue — 47% of the global games market. In addition, mobile accounted for the largest proportion of this figure. In 2020, smartphone and tablet games are forecasted to generate almost half of all gaming revenues, larger than any other segment, including console, PC, and web browser games.

Though games are the largest category in the App Store Read full story ›

Source: The Drum