By Kyle O'Brien

AT&T has enlisted a batch of celebrities, including new brand ambassador LeBron James, to promote its new voice command technology on AT&T TV by featuring just their mouths and voices.

On the heels of the launch of AT&T TV, the comms company has launched a campaign to promote the ease of its voice command technology showing ‘Famous Mouths.’ The most prominent of the mouths is LeBron James, who has signed a multi-year marketing and brand collaboration with AT&T.

As part of the partnership, James will promote new AT&T products and services, including a new advertising campaign for AT&T TV Read full story ›

Source: The Drum