By Shawn Lim
Singapore-based bank DBS has created a nightclub at the former location of the Zouk club in the esports game Fortnite.
The campaign, created by TSLA, aims to revive the lustre of nightclubs around the world that has remain shuttered as the Covid-19 pandemic shows no signs of abating through the rest of 2020.
Working in Fortnite’s creative mode with fans and game developers, TSLA researched public records and architectural archives of the site where the Zouk club used to sit. From there, the team worked to recreate in pixel-by-pixel detail all elements of the club.
The club is an almost identical replica both Read full story ›
Source: The Drum