With regulation and industry trends threatening to upend the advertising ecosystem, former Xandr boss Brian Lesser discusses his new role and the future of the sector.
Brian Lesser’s resignation as chief executive of Xandr, the AT&T-owned advertising and analytics arm of Warner Media, created a stir in March. While questions still hang over the future of that business, Lesser‘s own has become clearer as he joins Infosum as executive chair.
The move to the privacy-centric data technology company, based in Basingstoke, is probably a surprise to many in the industry. But, Lesser explains, it is a business that had caught Read full story ›
Source: The Drum
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