Despite the pandemic throwing a curveball at 2020, one in five UK advertising and marketing services companies have reported growth in one or more international revenue streams since Covid-19 took hold.
The findings arrive from a recent Advertising Association (AA) report, in partnership with Credos and conducted by PwC. ‘Powering Up UK Advertising Exports’ works to highlight how exporting endeavours can fuel business growth while reducing dependency on the UK’s domestic markets. The report is part of a wider initiative led by AA and funded by the Department of Trade, to promote and market the UK’s position as Read full story ›
Source: The Drum