“India’s big gift to the world was a reminder of its age-old contactless gesture – Namaste”, says Sunder Madakshira, Adobe India’s marketing head in this exclusive thought-leadership piece for The Drum.
Madakshira looks back at how the year 2020 redefined the marketing rulebook and made digital the common glue that helped the C-suite act in swiftness, in unison and accelerated their journeys. He also shares some recent lessons that marketers should not miss out as they get ready for 2021.
When you look back at the year 2020…many of you may wish you hadn’t. While we’ve observed some positive outcomes emerge Read full story ›
Source: The Drum