The pandemic has impacted every single individual, in every single country. And while it would require masses of localized communication materials to talk directly to each of those singular experiences, health and safety comms still have an invaluable role in guiding people through the pandemic, encouraging them to stay home or to stay safe while outside.
All of which makes it all the more disappointing when efforts by some governments cost millions yet fail to reach all the communities they represent. As a result, vaccine hesitancy rates are much higher is more marginalized communities.
Right at the height of the Covid Read full story ›
Source: The Drum
Industry News
