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Viu continues on local content path to stand out in the crowded SEA streaming market

on May 12, 2021 | 0 comments

By Shawn Lim

Streaming platform Viu has seen an increase in engagement as more people are turning to entertainment as a form of respite from Covid-19. From the onset of the pandemic, it has observed a 29% increase in users and a 62% year-on-year growth in subscription revenue in 2020. The Drum finds out how the platform is continuing to invest in producing originals and acquiring content.

Hong Kong-based streaming platform Viu and Thai record label Boxx Music launched the Close Friend project in March, featuring 12 young rising stars from Thailand.

The project, a genre of series that explores the romantic relationships between male Read full story ›

Source: The Drum