By Adam Mingay

Augmented reality has taken a few major leaps in recent years, and e-commerce functions look set to provide it with a breakthrough role. For our deep dive into everything mobile, Adam Mingay, client partnerships manager at Unit9, picks the tech to look out for in the near future.

The evolution of mobile AR over recent years, from social gimmick to cornerstone of innovation, has been fascinating to watch. With the recent and rumored advancements in hardware and software, it really does feel like we’re now standing on the precipice of a new dawn of impactful AR. And the way it’s used Read full story ›

Source: The Drum