By Audrey Kemp

Things are heating up, not just globally, but also in advertising. The influence that brands have on consumers necessitates immediate action from the industry. Climate and marketing experts at Advertising Week 2022 identified various ways marketers can spearhead the sustainability movement.

The advertising sector has the power to persuade, educate and impact nearly every person on the planet, and with great power comes great responsibility to use it for good.

Here’s how brands, marketers and agencies can address the biggest existential threat modern humans face – climate change – according to experts at Advertising Week 2022.

The ad industry’s carbon-neutral future Read full story ›

Source: The Drum