By Amy Houston
Data privacy and security is top-of-mind not only for consumers and lawmakers, but for brands too. As part of The Drum’s Data & Privacy Deep Dive, we look back at five brands touting their privacy credentials in ads.
With Google preparing to phase out third-party cookies, the UK abandoning the far-reaching General Data Protection Regulation and tech giants like Apple implementing new tools to enable users to manage how their personal information is used commercially, data privacy and security is a key priority in 2022. Consumers are more savvy about the kinds of data they share with organizations and Read full story ›
Source: The Drum