By Audrey Kemp

Pinterest shows advertisers how they can succeed on the platform with action-packed B2B creative directed by Tim Godsall.

Today, Pinterest unveiled a global B2B campaign designed to attract advertisers to its visual bookmarking platform: ‘The P is for Performance.’

Directed by comedy commerial director Tim Godsall and voiced by popular voice actor Corey Burton, the creative features two over-the-top heroines dodging dangers while discussing how advertisers crave a performance-based platform that can boost conversion rates and increase traffic. Comprising four action-packed spots titled ‘Car Chase,’ ‘Snowmobile,’ ‘Train’ and ‘Volcano,’ the campaign promotes a suite of products for advertisers seeking to Read full story ›

Source: The Drum