With around two weeks left to enter the competition, we took the opportunity to catch up with some of this year’s jury to ask them what really makes a submission stand out.
As The Drum Awards for Marketing’s extensive judging panel of CMOs, from brands including Dunkin’, Booking.com, HSBC, Adidas, Pret A Manger, Unilever, Bayer, Audi, Barbour, Uber, Deliveroo and Continental, prepare to pore over this year’s entries, we asked them to share their insights into what will make an entry stand out for them.