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Where creativity meets code: how the Bay Area’s heavyweights are fusing tech & marketing

on Oct 17, 2024 | 0 comments

By Kendra Barnett

San Francisco’s creative legacy and Silicon Valley’s tech prowess are more intertwined than ever – powering an ecosystem where marketing and innovation go hand in hand. But as the Bay Area grapples with economic inequality and a tarnished reputation, tech leaders and creatives are working to revive the city’s image – and its promise.

The early operators of Silicon Valley – a moniker the area earned for the silicon-based semiconductors that became its economic lifeblood – emerged in the 1950s with the likes of Fairchild Semiconductor and Shockley Semiconductors Laboratory. These organizations paved the path for the first generation of tech Read full story ›

Source: The Drum