Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Why starting out in advertising requires an elite military mindset

on Oct 25, 2024 | 0 comments

By Alastair Mills

Alastair Mills wasn’t always an ECD at independent creative agency Impero. He’s found a lot of surprising parallels between his military training and his new life in the creative industries

Just before dawn, after the second night of less than an hour’s sleep, we extracted silently from our observation post, taking with us our bottles of wee, communications equipment, bergens, weapons and optics.

Another test passed.

Read more here

Read full story ›

Source: The Drum