Benny Benassi’s Satisfaction is the surprise soundtrack choice for the festive spot.
Leo Burnett has continued the long-running ‘Fancy a McDonald’s?’ brand platform for the fast-food chain with a Christmas spot that once again celebrates the moments when we need a break from life’s chaos.
The 60-second spot follows two parents sitting in their car after a hectic day in the lead-up to Christmas. When they catch sight of the Golden Arches glowing in the distance, their spontaneous decision to visit McDonald’s is vividly realized through a light show as a seemingly ordinary street lights up while a tower block building illuminates Read full story ›
Source: The Drum
Industry News
