By Audrey Kemp
Titled ‘Bold Spirits, Rise,’ the creative blends hypnotic choreography, visuals and cinematography to capture the essence of living authentically.
Deleón Tequila is toasting self-expression and creative flow with its latest campaign, ‘Bold Spirits, Rise.’
The campaign spotlights the work of a carefully curated group of visionary artists. Choreographer Shay Latukolan, renowned for his innovative approach to movement, collaborated with unconventional filmmaker Ben Strebel, whose bold visual storytelling pushes boundaries, to produce a captivating short film. Photographer Kanya Iwana, known for blending elements of music and dance, complements the effort with dreamlike visuals that embody Deleón’s adventurous spirit.
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Source: The Drum