By the drum

Leading home cleaning supplier, Vileda has launched a new social video campaign in the UK entitled Save Your Cats.

The YouTube campaign is a new approach for Vileda UK as they are looking to break away from traditional marketing techniques and give the brand more of a defined personality and sense of humour.

The Save Your Cats video features an amusing montage of cats that have all lapped up various spills from around the home, causing them to have hilarious reactions. Based on the theory that ‘cats drink everything’, the video features the felines’ reactions to lapping up coffee, Read full story ›

Source: The Drum