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BT Sport to be free for another season as it marks 5m viewer milestone

on Apr 30, 2014 | 0 comments

By Jennifer Faull

BT Sport is set to be free for another season as it revealed its customer base has surpassed the five million mark just nine months after it went live.

This figure has almost doubled in just four months, after it broke the 2.5 million milestone in January this year and reported a pre-tax profits increase of six per cent to £617m.

John Petter, BT consumer chief executive said: “Fans have been the winners with BT Sport. Millions of homes have enjoyed the very best sporting action for free. We said we would shake up the market and we have done Read full story ›

Source: The Drum