By Kyle O'Brien

The Kia hamsters have been dancing and driving their way into pop culture over the last eight years with a mix of fresh beats and digital animation prowess. For the latest campaign, Kia is introducing a very fast baby hamster to promote the new turbocharged Kia Soul.

With a 201-horsepower engine, Kia has upped the ante on its Crossover vehicle, and the latest installment of Kia’s ad campaign finds the hamsters welcoming the new addition to the Soul family in ‘The Arrival’.

Set in a hospital, the spot opens on a young nurse making her rounds in the maternity ward Read full story ›

Source: The Drum