By Amy Houston

The top talent responsible for this new spot is pretty iconic. There’s legendary director Steve McQueen behind the camera and actor and musician Ashley Walters in front of it. And together this dynamic duo have landed our Ad of the Day accolade.

PG Tips hasn’t been on TV screens in almost a decade, but today it’s back with a fresh approach, a new agency and some top talent. What makes this ad brilliant is the total revamp of the brand and the modern approach to a pretty traditional and conventional sector.

It’s the work of London indie shop Calling, which has created Read full story ›

Source: The Drum