By Jennifer Faull

In this touching US ad, home video clips show a young man growing up, from tot to late teen. What sets him apart is the fact he only has one leg: from the torso, where his thigh should be, there is nothing. We don’t know what happened – whether he was born this way or had to have his leg removed as a baby – but what we see is how he matures into a sports-lover whose team mates treat him as an equal.

By associating themselves with people whose determination enables them to prevail despite difficult circumstances, Powerade is suggesting Read full story ›

Source: The Drum