By Amy Houston

Apparently, the soccer star’s face is just a little bit too distracting.

David Beckham has a knack for embracing self-deprecation, not least when seizing the moment of his meme fame in Uber Eats’ Super Bowl ad. The Manchester United legend is now continuing to showcase that self-aware side with Stella Artois.

The Belgian beer brand ‘s ‘Worth More’ is a striking outdoor campaign featuring none other than Beckham… well, kind of.

With each image, viewers are met only with the athlete’s recognizable tattooed hands, a deliberate choice that prevents his renowned face from stealing the spotlight.

Created by ad agency Gut, the ad Read full story ›

Source: The Drum