Does AI pose a threat to copywriters? No, says Georgie Everitt: not if we remember that words hit differently when they come from humans.
Do you ever feel like you’re being watched? I do. At this very moment, actually, as I sit writing at my desk, in the B2B marketing agency I work for, I think – what if my colleagues see me, a professional copywriter, spell a word wrong? Googling which dash to use? Or thesaurus-ing a synonym?
Okay, they’re probably not watching me, are they? But self-consciousness is a writer’s curse and it really can disrupt our flow, Read full story ›
Source: The Drum
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