By Tony Connelly

Pan-Asian life insurer AIA group has announced David Beckham will become its new global ambassador.

As part of the multi-year agreement the former Manchester United and Real Madrid footballer will feature in a series of advertising campaigns for the group’s wellness platform AIA Vitality.

Beckham will also appear at several of AIA’s community and business events for its customers, agents, partners and employees.

“Joining the AIA family was an easy decision for me,” said Beckham. “I am a passionate believer in the value of wellness and maintaining a healthy lifestyle and I share AIA’s commitment to encourage people to take charge Read full story ›

Source: The Drum