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Amazon rolls out a handful of its own trademarked clothing lines

on Feb 23, 2016 | 0 comments

By John McCarthy

Amazon has reportedly started selling a number of its own private clothing labels as it muscles in on the apparel market on its e-commerce platform.

The e-tailer is looking to move into the fashion industry and is now, according to reports, selling clothing goods through a number of its own trademarked brands, including Franklin Tailored, Franklin & Freeman, James & Erin, Lark & Ro, Society New York, North Eleven and Scout + Ro.

The brands, first noticed by WWD, were launched without much ado with the company also looking to hire a marketing head, senior brand manager, senior sourcing manager and senior Read full story ›

Source: The Drum