It’s never been tougher for a morning show to stand out. NBC News, ABC News and CBS News are all investing heavily and digital and social innovation. The Today Show has taken innovation to the next level by making it part of their editorial evolution. Andrew Pinzler, the Head of Innovation Labs for The Today Show is overseeing these initiatives.
Pinzler, whose experiences include working for the BBC, Dow Jones an Deloitte is constantly experimenting with new ways to add unique technologies, fun activations and engaging social elements to the linear experience of The Today Show. Found Remote Read full story ›
Source: The Drum