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APAC Creative Work of the Week: GoodStuph and HP with 'Live Forever'

on Jun 27, 2017 | 0 comments

By Benjamin Cher

GoodStuph has won APAC Creative Work of the Week with a music video advertisement “Live Forever” crafted for smartphones.

In the video, the majority of a couple’s young, blossoming love takes place over the glow of a smartphone screen, supplemented by an endless list of messaging and social media apps.

Leveraging on this insight and the popularity of vertical videos among our audience, HP Singapore and GOODSTUPH teamed up with Benjamin and Narelle Kheng of The Sam Willows, to kick off the Singapore launch of the HP Sprocket Photo Printer with ‘Live Forever’ – an original song and video. As the video Read full story ›

Source: The Drum