Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Audi boosts website traffic with car finance videos

on Mar 28, 2014 | 0 comments

By Michael Feeley

Car manufacturer Audi has increased visitors to the finance section of its web site by a massive 82% in February following the launch of 3 new videos designed to bring some clarity to the often confusing world of car finance.

The three videos, created by long-time partner agency Key Parker, cover Personal Contract Plans, Contract Hire and Hire Purchase, and seek to explain the detail behind the products in a simple and useful way.

Nigel Bromley, client services director at Key Parker, said: “Finance is often the slightly dull part of buying a car. It’s double maths for customers. We Read full story ›

Source: The Drum