Leading rum brand BACARDÍ has released an ultra-slow motion social video to promote the launch of its new BACARDÍ Carta Fuego drink.
Created and seeded by London’s social video specialists REDPILL the video takes viewers on a journey through the taste experience of doing a shot of Fuego (the Spanish word for ‘fire’) from the initial blast of heat to the smoothness of the finish.
Using a Phantom Flex camera shooting at up to 2,500 frames per second and a team of skilled pyros, every high-definition detail of a Carta Fuego bottle re-assembling itself in super slow motion was captured to end Read full story ›
Source: The Drum
Industry News