Digital creative agency Impero has absorbed the film unit of content agency Live Creative.
Live Creative’s founder and managing director, Ben Hyde, joins Impero as client partner and head of film. He will work across the agency’s portfolio of existing clients while building Impero’s content and production capabilities.
Michael Scantlebury, founder and creative director of Impero, said: “We’re excited to bring Live Creative under our fold. For content to cut through it has to be at the cutting edge, both creatively and technologically, which is exactly what Live brings to Impero.”
Prior to joining Impero, Ben was managing director at Live Read full story ›
Source: The Drum