By Gillian West

Betway has revealed the latest chapter in its ongoing Betway stories campaign to celebrate the launch of its new bingo proposition.

‘Lucy’ tells the story of a young hairdresser who regularly has to decline invites from her older clients to join them at the bingo as she’s “too young” to get involved. But the real truth is she’d rather play online with Betway Bingo.

“The launch of Betway Bingo completes our line-up of first class gaming products,” said Anthony Werkman, head of marketing at Betway.

“This latest launch allows us to connect with another key gaming demographic who have been keen to see Read full story ›

Source: The Drum