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BT sets phone box legal office in the town of Saul to promote Better Call Saul

on Jun 27, 2017 | 0 comments

By John McCarthy

Better Caul Saul

BT TV has landed in Gloucestershire’s town of Saul in a very British themed promotion of Breaking Bad spin off Better Call Saul.

An office for the renegade lawyer Jimmy, played by comedian Bob Odenkirk, has been installed in a British phone box in the town of Saul, affording locals many a photo opportunity.

Dubbed as the wayward legal representative’s international office, the character put out a ‘statement’, penned by comms agency Unity, targeting a number out archaic laws, “it being illegal to fly a kite in a park in an annoying manner,” “sing or chant rude football chants Read full story ›

Source: The Drum