Guardian News & Media has appointed in-house agency specialist Oliver to act as an in-house studio for the membership, marketing and consumer revenue department.
The news comes as the publisher is reportedly undergoing a gradual transition into a membership model. A 12-strong Oliver Hub team will sit within the Guardian’s office alongside its existing marketing team.
BBC Four has appointed Seven C3 to boost its social media content strategy, following a competitive pitch. The content marketing agency will be responsible for content creation across BBC Four’s social accounts and will develop campaigns to support key shows, including upcoming show Lost Weekend from Read full story ›
Source: The Drum
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