Buzzfeed is winding up its current traffic partner network and working on a new network focused solely on growing its video offering.
The network of around 200 publishers benefited from a traffic boost through listings on the main Buzzfeed website and its year-old fr.sh platform showcasing the “fastest rising” stories from the web. In return, publishers signing up to the network allowed Buzzfeed access to their data.
However, Buzzfeed last week notified its network that the service will finish up over the next few months and attention will instead turn to video.
“We sent out a note notifying our network of publishers that Read full story ›
Source: The Drum
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