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Carling says it hasn't mislead consumers as it admits beer alcohol content is weaker than advertised

on Aug 27, 2017 | 0 comments

By Rebecca Stewart

Carling has insisted that customers have not been misled, after conceding that the actual level of alcohol in its beer it lower than the amount advertised.

Carling advertisers the lager as having 4% alcohol by volume (ABV) but it has been brewed at 3.7% since 2012.

The admission from the brewery’s US-based owner, Molson Coors, came during a hearing brought by HMCR which centered around claims that Carling had underpaid tax by more than £50m between September 2012 and January 2015.

However, the firm won the case in March this year after arguing that the actual strength of its lager Read full story ›

Source: The Drum