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Consumer spending enters 2016 on a high despite ‘doom and gloom’ economic news

on Jan 29, 2016 | 0 comments

By Leonie Roderick

GfK_January_2

GfK’s Consumer Confidence Index climbed two points to +4 in January. Four of the measures used to calculate the Index saw increases this month, while one remained unchanged.

Consumer saving and spending for January show strong signs of growing confidence among British consumers. The major purchase index, which calculates the likelihood of consumer propensity to spend big on products such as electronic equipment or furniture, has increased nine points this month to +16, which is 11 points higher than this time last year. The savings index has increased five points to +5; this is 10 points higher than January 2015.

However, there Read full story ›

Source: Marketing Week