The government has unveiled the list of suppliers on its new market research framework, with Dentsu Aegis Network the only communications agency on the list.
The contract, valued between £5m and £80m, will run for two years, will the opportunity to be extended for another two years.
Rob Horler, Dentsu Aegis Network Northern Europe CEO, said: “It is a huge honour to be the only media network to be selected by the government to join its market research roster. Our unparalleled research capabilities combined with an in-depth understanding of the rapidly evolving media ecosystem, means we are better placed than any “pure” Read full story ›
Source: The Drum